Post-production
Generative footage is never finished footage. Every VAIN job runs through a post-production team that corrects, composites, grades and mixes, the same way a live-action spot would.
What we do in post
- Corrections in 3D and compositing where a hand, a label or a reflection drifted: fixed on the frame, not re-rolled.
- Packshots and logos rebuilt to the real artwork and tracked into the generated shot.
- Grade, sound design, music and voice-over, mastering for TV, cinema and platforms.
- Versioning: languages, formats, lengths, subtitles.
For films we did not generate
- The same team takes external footage: generative material from other tools, live-action rushes, archive. Bring the problem, we bring the fix.
Questions we get asked
Do characters and products stay consistent?
They have to. Characters, products and locations are cast as fixed assets before generation starts, and every shot is checked against them. Where a hand, a label or a reflection drifts, post-production corrects it on the frame instead of re-rolling the scene. See post-production.
Which formats and lengths do you deliver?
16:9 for TV, cinema and web; 9:16 and 4:5 for social; 1:1 where a platform still asks for it. Lengths from 6-second bumpers to long-form. Masters to broadcast specification, plus cut-downs, subtitles and language versions.
How long does a production take?
Timelines follow the brief. A campaign can take two months, and should; a single social spot is a matter of weeks. Fixed dates are part of every offer. See how a job runs.
