AI commercials and brand films
TV spots, online films, brand films and social cut-downs, made on a generative pipeline with a director, an edit and a post-production team behind it.
What you get
- A finished film in the formats you book: 16:9 for TV and web, 9:16 and 4:5 for social, cut-downs and stills from the same material.
- A storyboard of approved stills before motion is rendered, so the look is signed off where changes are cheap.
- Consistent characters and products across the whole film and its versions.
- Grade, sound design, music licensing and mastering to broadcast specifications.
What it is good for
- Products and scenes that are expensive or impossible to shoot: food in motion, animals, architecture that is not built yet, weather, seasons, places.
- Campaigns that need many versions, languages and formats from one production.
- Pitches and pre-visualisation where a moving film sells the idea better than a deck.
What it is not
- Not a button. Generation without direction produces footage, not a film. Every job here has a director, fixed feedback rounds and a post-production team.
- Not a replacement for a shoot when real people, real locations or a live product performance are the point. That is a hybrid job.
Questions we get asked
What does "directed AI" mean?
That a director decides, not the model. Every shot is generated in many takes and chosen like a performance; characters, products and looks are cast as fixed assets; feedback lands on the frame and is corrected in post where generation drifts. The tools are public. Taste is not. See how a job runs.
Do characters and products stay consistent?
They have to. Characters, products and locations are cast as fixed assets before generation starts, and every shot is checked against them. Where a hand, a label or a reflection drifts, post-production corrects it on the frame instead of re-rolling the scene. See post-production.
How long does a production take?
Timelines follow the brief. A campaign can take two months, and should; a single social spot is a matter of weeks. Fixed dates are part of every offer. See how a job runs.
